‘Record breaking tourist arrivals in last few months’
Srinagar: The record breaking tourist arrivals in Jammu and Kashmir rightly reflects the successful packaging of the uniqueness of tourist destinations.
A concept launched by the Department of Tourism under the leadership of Lieutenant Governor Manoj Sinha – a significant increase in tourist arrivals in the country’s picturesque famous destination is possible due to the highlighting of a variety of attractions.
The administration is also focused on exploring the full potential of pilgrimage tourism by developing various religious tourism circuits in the Union Territory apart from the J&K Tourist Village Network initiative to transform 75 villages of Jammu and Kashmir to be of historical, natural beauty and cultural importance. doing.
The initiative not only aims to empower youth and women through direct and indirect employment opportunities, but the youth-led sustainable tourism initiative aims to strengthen the under-populated economy and public entrepreneurship.
According to an official, these 75 offbeat places will provide adventure seekers, trekkers and international visitors an experience of the wilderness of nature, as well as create livelihoods in villages in a forest environment through home-stays, nature guides, trek operators, food stalls will do. , and forest souvenirs.
Jammu and Kashmir’s Lieutenant Governor, Manoj Sinha recently said that Kashmir was witnessing a “golden phase” on the tourism front as 8 million tourists visited the UT in the last few months, breaking all the records of the last 20 years. .
“Record number of people are visiting Kashmir. This is a golden period in the history of Kashmir on the tourism front and we should capitalize on this period,” said the Lieutenant Governor. “In the last few months, 8 million tourists have visited Kashmir, which is a record number compared to the last 10 to 20 years. Flight operations have also broken all previous records. Today all hotels are booked in advance and people from other states of India are finding it difficult to get air tickets to Srinagar.
The Central Government is augmenting the efforts of the J&K Tourism Department with necessary resources and assistance. Liberal funding of record budget allocation of Rs 786 crores which is Rs. 509 crore over the previous budgetary allocation, speaks volumes about the central government’s keenness to improve the infrastructure and related services of the tourism industry in Jammu and Kashmir.
The Union Territory Administration has also taken several steps to ensure that the air traffic at Jammu and Srinagar airports increase uninterruptedly in future so that trade and tourism can flourish in Jammu and Kashmir.
Officials said the civil aviation ministry regularly sanctioned five Srinagar-Sharjah flights per week.
Similarly, more than 5,85,653 tourists have visited the Kashmir Valley between January and April 27, which is more than five times the figure of 1.26 lakh during the same period last year. Jammu airport has recently achieved a milestone by registering the highest number of foot travel. 1.54 lakh passengers in March in 1,346 flights (This is an unedited version of the press release issued by DIPR-JK,
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